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Costly international expansion leaves Swedish streaming group facing bleak picture
Shares in company styled as rival to Netflix and known for Nordic drama plunge by more than 60%
Swedish group touts appeal of sports rights after adding almost 1mn subscribers in latest quarter
Owner Nent shrugs off Netflix decline and will screen scores of World Cup and European championship qualifiers
Swedish owner of Viaplay bets on mix of Nordic drama and sports to draw viewers
Stockholm-based group holding its ground in region — in contrast to other European media companies
International Edition