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  • Business growth

Click to read the article below and then answer the questions:

Amazon and Nike evaluate separate bids to buy Peloton

  • “Its market value collapsed from nearly $50bn 12 months ago to less than $8bn this week.” Calculate the percentage change in Peloton’s market value 

  • Explain one reason why Peloton is considering cuttings its workforce. Use a demand and supply diagram to support your answer.

  • Assess the risk to Nike should it be successful in acquiring Peloton 

  • Assess two reasons why acquiring Peloton would be beneficial to Amazon

Peter McGinn, Harton Academy

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